Howdie! And Congrats to our Winners!

June 10th, 2011

Jim Gribble

Hi Everybody! I’m Jim Gribble, the new Affiliate Program Manager here at The Healthy Back Institute. First of all, don’t be alarmed, Dennys is still here at the company and will continue to work with our Joint Venture partners. But from now on, I’m going to be the main point of contact for our valued affiliates.

First, a little background about myself… I spent the majority of my professional life as a ‘traditional’ direct marketer. For 15 years or so, I was on staff at some of the largest and most successful direct-to-consumer companies. I launched and managed a number of consumer products that were mostly sold through direct mail campaigns. In fact, I spent a number of years promoting health-related publications and products.

Eventually, I started my own company called LinkProfits, where I have provided affiliate program management services since 1999. So I’m pretty experienced with affiliate marketing as well.

Hopefully, you’ll find my combination of skill sets to be valuable to you as you participate in our affiliate program! My job is to support your efforts, so please don’t hesitate to let me know if I can be of any service to you! Email me: jim (at) losethebackpain (dot) com

Spring Heal-n-Soothe Contest Results

First a big thank you to all those who participated in the spring Heal-n-Soothe push. We managed to give away just shy of 2,000 bottles, well exceeding our goals.

We learned so much from all of our new creative that we rolled out as well as our split testing. More on that in a second…

But First… the commission surprise…

Dennys didn’t want anyone to be left out of the rewards, even if you have a relatively small audience, so he decided to reward those affiliates who made efforts but didn’t quite hit the minimum threshold to receive a bonus.

Since the minimum threshold was 50 bottles to receive the $100 bonus, we gave a $25 bonus to anyone who did 10 bottles or more. This is, of course, in addition to the 100% commission and the ongoing recurring commissions that these customers generated for all of you.

Below is the final top 10 leader board recognizing the big dogs but also the guys who made an effort to support us…

1. MG – $1000 Bonus
2. RP – $300 Bonus
3. JB – $300 Bonus
4. JA – $300 Bonus
5. BR – $100 Bonus
6. FM – $100 Bonus
7. JR – $25 Bonus
8. MP – $25 Bonus
9. NN – $25 Bonus
10. IF – $25 Bonus

Juicy conversion findings…

1 – During this push we tested this banner (shown at reduced size) to cold traffic and it has been getting a great CTR and also a solid conversion rate. I highly recommend you put this up on your site to replace any banner you’re currently using on your site, blog, etc… to promote Heal-n-Soothe.
Here’s your link to use with it (be sure to replace YOURAFFILIATECODE with your CODE:
http://www.losethebackpain.com/aff/index.php?p=YOURAFFILIATECODE&w=5mostHNS

2 – Here’s another banner that is also working very well (again, shown at reduced size). Be sure to use this link with it:
http://www.losethebackpain.com/aff/index.php?p=YOURAFFILIATECODEw=top12natural

3 – We were extremely surprised with how well this advertorial performed. And the click throughs from the special email (pasted below) we used were tremendous and the conversion rate was very impressive. I highly recommend plugging the email below into your Auto-responder series. It delivers great content and will be a nice source of income for you. As with the banners above, the links in the email below contain the placeholder (YOURAFFILIATECODE) which needs to be replaced with your affiliate code.

Even though this push is over, the evergreen commissions on this offer are still very nice so keep on plugging this offer whenever you can.

***********

Subject: 5 most harmful pain medicines… (do you still take these?)

Hi FIRSTAME,

Here’s an article you must read as soon as possible if you or a loved one are using any type of pain medication, whether over the counter or prescription:

The 5 most dangerous pain medicines… <— Click Here

Advil, Aleve, Bayer, Celebrex, Demerol, Motrin, Naproxen, Oxycontin, Percocet, Tylenol, Ultram, Vicodin…

which ones are safe and which can be not only harmful, but deadly?

The 5 most dangerous pain medicines… <— Click Here

Constipation… Dizziness… Drowsiness… Headache… Heart Attack… Internal bleeding… Liver Failure… Nausea… Stroke… Vomiting…

One study estimated over 16,500 people die each year from medicines like these, while another found one popular drug people are 3.4 times more likely to have a heart attack while taking the recommended dose!

So how are you supposed to deal with pain effectively without putting your health, or life, at risk?

Find out now, and tell your friends:

The 5 most dangerous pain medicines… <— Click Here

I know you value your health and the health of your loved ones more
anything, so please read this as soon as you can.

Stay safe,
YOUR SIGNATURE

P.S. Once you’re done reading this article, you’re going to want to send it to everyone you care about, it is that important…

…so just click the ‘forward’ email button in your email program and help protect those you care about… it’s easy, you will look like a hero and they’ll thank you for it!

The 5 most dangerous pain medicines… <— Click Here

January 2011 HealnSoothe Contest

January 19th, 2011

Hey guys, a big thanks to all of you who participated in the HealnSoothe contest.  We were able to give away 1044 bottles.  Here are the top 5 and the bonuses they will receive for their participation:

zthfit – $1000
affbff – $350
barton33 – $200
cqcintl – $75
drmauro – $25

Also, as promised, I had mentioned we were going to have a random drawing for $250 to anyone that participated.  Therefore, I thought, what better way to pick a winner than to shoot a video of me picking the names out of a hat… (sorry it came out small.  I used a new software and didn’t feel like re-doing it)

If you missed out on this contest, fret not, for you will have another chance at some great prizes in February.  We are going to be launching a new product and would love your help getting the word out.

The product is called ‘Lose The Neck Pain’.  It is a sister product to our Lose The Back Pain which has sold nearly 50,000 copies.  It is a comprehensive neck pain relief system with videos, audios, manuals, etc…

We are launching it to our customers this week and will get lots of data on it to optimize the pages and process.

We are going to have a launch for affiliates on February 14th.  Please mark the date on your calendar.  We will be paying big commissions and bonuses.

Please stay tuned as I will be sending more details as they become available.

Sincerely,

Dennys Passeto
Joint Ventures & Affiliate Program Manager
The Healthy Back Insititute

January Heal-n-Soothe Contest [100% commission]

January 6th, 2011

Hey guys, hope everyone has had an awesome new year.

We are looking to start the year off with a bang so we’re
having a contest on our Heal-n-Soothe All Natural anti-
inflammatory.

We are offering some really sweet bonuses on top of the
standard $5 commission for giving away a free trial bottle.

Here are the bonuses…

1000 bottles – $5,000.00
500 bottles – $3,000.00
250 bottles – $1000.00
100 bottles – $350.00
50 bottles – $200
25 bottles – $75
10 bottles – $25

We charge $10 for shipping so in the top tiers above, you
can see that we’re paying MORE THAN 100% COMMISSION.

We go in the hole pretty good on the front end to pay you
a nice chunk and to put a bottle of Heal-n-Soothe in your
customers hands for them to try.

You then receive $10 for every month that the customer sticks.
Our average stick rate is 3.5 months.

So let’s just recap… that’s $5 to give it away, plus a
hefty bonus, and then $35 average per customer over the next
few months for them sticking on our auto-ship program.
Again, 3.5 is our average; some are more, some are less.

With the way we have structured this contest, everyone has
a chance to receive the bonuses. Not just the big boys.
If you are a big player, you know 1000 bottles is
no big deal for you to GIVE AWAY!

And that’s the thing here, you’re not selling them on buying
it.  You’re selling them on TRYING IT FOR FREE!

Not only will you be getting the bonus commission on the
people you send to the page next week, but you will also be
receiving credit on the leads already on our list whom we
give free bottles away to ourselves in our promotions.
We’re going to count those towards your total as well.

We have already written and tested the creative that sells!
We have had partners pushing near double digit conversion
with the attached creative.

Therefore, block out the 10th – 16th for
“Inflammation Awareness week” ;-)

The landing page has been split tested multiple times to come up
with the winning combo.

Here are some banners you can use:
http://www.losethebackpain.com/artwork/heal-n-soothe-artwork.html

I have several ready to use email pieces.  Just let me know and I’ll get them to you.

We also have some great articles you can send to your lists with
an ad for the free trial at the bottom.

Here are some of our best articles for HNS…
http://www.losethebackpain.com/dietarychoicesandbackpain.html
http://www.losethebackpain.com/proteolyticenzymes.html
http://www.losethebackpain.com/backpaininflammationandartthritis.html
http://www.losethebackpain.com/drugfreerelief-no-nsaids.html
http://www.losethebackpain.com/treatments/nsaids.html

Please let me know if you need anything else to get involved
in this promotion.

Clear your schedule and stay tuned for more,

Dennys Passeto
Joint Ventures & Affiliate Program Manager
The Healthy Back Institute
333 Main Street Suite 201
Gaithersburg, MD 20878
www.LoseTheBackPain.com

Have you Checked Out Our Affiliate Blog?
www.LoseTheBackPain.com/affiliates/

August Commissions & HNS contest results

September 2nd, 2010

Hey guys, the results are in!  We had another fantastic month due to your efforts.

A huge thank you to all who participated by mailing out to their lists.

I will keep the bonus recipients names anonymous as per their requests.  The bonuses will be added to your respective checks.

You guys moved 1761 bottles of HealnSoothe.  You will see the bulk of the commissions from this when people get dinged for their first paid bottle towards the end of September.

As for all August commissions…

I’ve closed out the month of August for accounting in Infusionsoft so your August commissions will show as paid if you look at your  current(September) ledger even though you won’t receive your payment until the 15th of July.  You will receive a payment if you earned $25 or more in commissions.

I’d love to be able to tell you exactly how much you earned  but Infusionsoft does not yet have that capability.  Therefore, you’ll have to log in for yourself and find out.

To see what you earned go to ‘Commissions Generated’ link in your affiliate area and select last months date range(1st-31st).  The ‘Net Commissions Earned’ is the amount you will be receiving on the 15th.

Login here:

https://gethealthy.infusionsoft.com/Affiliate

Again, checks and PayPal payments will be released on the 15th of this month.  Checks will be sent to U.S. Affiliates and PayPal to International affiliates.

Thanks for all your hard work and being a valued member of our affiliate program.  please let me know if there is anything else that I can do to help.

Dedicated to multiplying your income,

Dennys Passeto

Affiliate Business Model Video

April 16th, 2010

Hey guys, I just came across a really informative video from Mike Hill regarding google and affiliates.  He discusses why so many affiliates, businesses and domains have been getting the ol’ Google back hand b-i-t-c-h slap.

This is informative for you because he lays out what a foundation and successful affiliate business entails.

Check it out here

Dedicated to your profits,

Dennys Passeto

New Re-Brandable PDF for affiliates

January 22nd, 2010

Hey guys, I’ve just put the finishing touches on a Brandable PDF that you could use to give away to your current email list as a nice bonus and/or build your own list on your website via opt-in by giving this away.

The PDF is an executable file that prompts you to enter your affiliate login/username in a field that will populate your affiliate link all throughout  the PDF so when someone clicks on any of the links, they’ve just clicked on your affiliate link and you get credit for any purchases or leads that arise from the PDF.

This is great way to get something viral out there with your branding on it.  You can send this to friends, family, clients, subscribers, etc… and encourage them to pass it around if they like the information in it.

Click Here to save the PDF with the rebrander(.exe) file on your computer.

Once you’ve got the rebrander open, watch this little video I’ve put together to show you how easy it is and how it should look when done properly.  Its very easy… (or read below video for written instructions if you can’t view it)

PDF Branding Video Tutorial

Right Click and save this executable file (.exe) on your computer.  Open it up and it will ask you to merge your Aff.Code(your infusionsoft login/username), your.name(your first and/or last name), and your.web.site.url(your website URL.

By replacing these with your information, you will be re-branding the PDF with your affiliate link, your name and your website.

Then offer this to your current email list as a nice freebie bonus or use this to build your own list via opt-in on your website.

Let me know if you have any questions and please leave comments below.

Dedicated to helping your multiply your income.

Dennys Passeto

7 Day Back Pain Cure Update [IMPORTANT]

December 10th, 2009

Hey guys, hope all is well.  I have a few important updates to let you know about.

1 – Remember how I told you to jump on the book promotion before it was too late?  Well, it’s technically not too late
but We are lowering the commission on the ‘7 Day Back pain Cure’ from

$5 1st tier – $2 2nd tier

To:

$3 1st tier – $1 2nd tier

We have no choice but to do this because we go in the hole way too much on this offer and we can’t afford to continue doing so.  We needed to massage the numbers a little bit to make this work for you and for us.

You’re more than likely not even going to notice any difference as the majority of the sales come from the upsells and recurring revenue generated after the book itself.

This is still a phenomenal promotion and you should still take full advantage of it while we have it available.

This change will go into effect this Saturday Dec 12th at midnight.  If you have not yet promoted this and would like to cash in before the commission decreases, get something out to your list NOW.

We have 2 ready to use emails, 1 text ad, and several banners you can use to promote the book.  Just log into your affiliate area at the link below to grab the emails, ad and links…
Healthy Back Institute Affiliate Log-in

You can grab the banners at:
Back Pain Banners and Artwork

If you have any questions, please don’t hesitate to ask.

Talk soon,

Dennys Passeto
Joint Ventures & Affiliate Program Manager

Affiliate Commissions, Blog, St. Jude’s Charity Donation, Book Launch

November 24th, 2009

IMPORTANT: Affiliate Update 11/23/09 – Please Read

Hey guys, how’s it going?  Hope all is well and you’re enjoying the increase in commissions the new book front end
process is providing.

I’ve got some “Housekeeping type of stuff” to discuss today that you need to know.

First off, we’ve been a little slow getting payments out this month.  Your October commission check went out this past
Friday the 20th.  You should be receiving it today or in the next day or two.  If you are an international partner,
you’ve already received your commissions via paypal.

Also, because of the large increase in partners and number of active affiliates, Starting November, we will be having a
$25 minimum commission requirement in order to process a payment. Sending $5 checks wasn’t a problem when we were much smaller but now thanks to you, we’ve grown exponetially.

Beginning November, all affiliate payments will be mailed or paid via Paypal on the 15th of every month.

You’ll notice I’ve been adding some quick links here in the affiliate blog to some things that are not so easily accessible through infusionsoft.  I will be adding and updating this slowly as its a big undertaking.

We know infusionsoft is a little more complicated to navigate through if you’re a new user coming from clickbank,
1shoppingcart, Aweber, etc…  Therefore, I just created and added a new video inside the affiliate resource area that will help you navigate through the resources in there.

Check it out by logging in…
http://gethealthy.infusionsoft.com/Affiliate

We’ve also just made another charity donation as a result of our book launch.  This one was to Saint Jude’s Children’s
Hospital for $1,564.00.  Here’s Jesse holding the check…

St Judes Childrens Hospital Donation Check

Thank you so much for helping us reach so many people with Jesse’s new book and to be able to help these great
charities.

And If you have no idea what I’m talking about and haven’t already promoted Jesse’s new book – The 7 Day Back Pain Cure, jump on it as this offer is hotter than ever with conversions improving everyday from our split tests. Log-in, grab your link for the book and watch the cash come rollin’ in.

Hope all is well and let me know if you have any questions,

Dennys Passeto

Joint Ventures & Affiliate Program Manager

The Healthy Back Institute

333 Main Street Suite 201

Gaithersburg, MD 20878

www.LoseTheBackPain.com

10/30/09 Affiliate Update

October 31st, 2009

Hey guys, I’ve got a couple of updates for you today regarding some interesting stats from Round 2 of the 7 Day Back Pain Cure book launch, charity donation info, and a new ready-to-use review written by our copywriter.  Check it out below…

Please post any comments or questions below.  Thanks

Dennys Passeto

Hello Affiliates and Partners!

October 16th, 2009

Welcome to our new affiliate blog.  This will be a place full of resources and updates for you. One cool thing is that this will also allow me to communicate with you via video with ease since I won’t have to bug our webmaster.  Check out this week’s update via video below.  I’m known in the office as the ‘1 take wonder’ since I don’t really script out what I’m going to say but can usually get everything in there the first time.    I’ve got some good stuff to share with you.  Also please leave your comments below and let us know what you think and what you’d like to see on the blog and in future posts.