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Email Marketing Manager


Are you an Email Marketing Super Star Are you looking for an exciting opportunity with enormous potential?

If so, then I may have exactly what you are looking for!

I'm the CEO of a fast growing health and fitness publishing company and I'm searching for an experienced email marketer to join our team and help drive us to the next level. This is a "hands on" role and to be considered you must be:

  • Numbers Focused

  • BIG thinker

  • Highly organized

  • Self motivated

  • Action Oriented

  • Posses experience with email marketing


If selected, you will be responsible for taking over our existing email-marketing program and expanding and optimizing it. You will work directly with me (the CEO and Marketing Director) and our Editorial and Tech Teams.

This position has P&L responsibility and you will be directly responsible for $X million per year in sales from email.

If you’re a super star and you think this might be a match, keep reading...

Knowledge Requirements:

  • Strong knowledge of ecommerce marketing / selling

  • Strong knowledge of direct marketing

  • Proficient in various software programs such as Microsoft Office (Excel, PowerPoint, Word) as well as web based programs

  • Internet savvy


Skill Requirements:

  • Ability to manage multiple people (ex. Copywriters, graphic designers, webmaster) and get campaigns out on time and without errors

  • Ability to optimize performance of email campaigns by split testing subject lines, body copy and images, etc

  • Excellent written and oral communication skills

  • Ability to work in a fast paced environment, meet deadlines, stay focused (no “multi-tasking” here!) and consistently hit your goals

  • Must possess experience in similar position


Short-term Objectives (90 days)

  • Take over existing email marketing program management

  • Optimize program through better targeting, list segmentation, testing

  • Track performance of all emails (modify existing reporting)

Ongoing Objectives and Responsibilities

  • Responsible for ecommerce sales of $X million per year

  • Continuously test and optimize all creative

  • Work with Marketing Director to identify and implement improvements

  • Monitor and analyze competitor activity and market place trends and adjust our plans accordingly

Compensation and Benefits

  • Compensation for this role, as most in our company, is based primarily on the results you produce. It will consist of a flat fee / salary and several incentives and bonuses. The income potential is $50,000 - $150,000+.

  • We offer flexible work hours / schedule and the option of working remotely (though we prefer people working together in the office).

  • Our company headquarters is located in Gaithersburg, Maryland, which is approximately 30 minutes outside of Washington DC. If working remotely, weekly and monthly meetings will be required, as well as quarterly in person meetings.


To apply please send the following:

  • Current resume along with past salary or compensation

  • A 1 page letter explaining why you are the "right person" for this position


All materials should be sent to:

Email: jobs [at] losethebackpain.com

Fax: 866-612-7085

Mail:

The Healthy Back Institute

333 Main Street, Suite 201

Gaithersburg, MD 20878

Once we receive your information we will let you know and then if we feel you may be a good fit we will contact you again to schedule an interview.

 

 


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All material herein is provided for information only and may not be construed as personal medical advice. No action should be taken based solely on the contents of this information; instead, readers should consult appropriate health professionals on any matter relating to their health and well-being. The publisher is not a licensed medical care provider. The information is provided with the understanding that the publisher is not engaged in the practice of medicine or any other health-care profession and does not enter into a health-care practitioner/patient relationship with its readers. The publisher is not responsible for errors or omissions.

© 2003 - 2011 The Healthy Back Institute
431 Pine Street, Suite 312 Burlington, VT 05401 USA
Phone: 800-216-4908 Fax: 866-843-4319

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